So, How Many Hats Do You Wear?

My photo
Pensacola, Florida, United States
Husband. *Dog Dad* Training Specialist. Runner. Triathlete (on hiatus). USATF LDR Surveyor. USAT (Elite Rules) Certified Official, Category 2. RRCA Representative, Florida (North). Observer Of The Human Condition.

Thursday, February 2, 2012

What Is Wrong With These Pictures?

Suzanne and I were sitting in PizzaBar in Miami Beach, noshing out on a humongous slice of New York-style pizza, dividing our attention between the X-Games, our observations of the human condition, and the guys making pizza. Up. In. Our. Face. Oh, yes, there was beer, too. How could I forget that?

Suddenly, a very edgy commercial with parkour and sprinters, football (the round ball) players and gymnast/fitness-types splashes on the screen. I followed along with rapt attention, until I noticed something very wrong in the commercial.

What was so wrong? Take a close look at the aerodynamic helmet.

If you still can't answer the question it might be because you're not a triathlete. If you are a triathlete with a USA Triathlon membership and you still can't answer the question, here's a hint: USAT Competition Rule 3.4 (i).

Maybe Charlie Crawford or Jimmy Riccitello has had a word or few with the fine folks at Yurbuds. They have a great product, one I like a lot. But this commercial might send out an unintentional message to participants in USAT and WTC races: "if you want to break through the barriers on race day it's okay to wear Yurbuds..."

Thanks. I'm off the soapbox now.

No comments: